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Dr. William Moulton Morston was a psychologist and an anthropologer who after studying thousands of
human behaviors and their personalities developed the concept of DISC profile. After his many years of
research, he submitted his thesis in late 1920’s, which divides the human personalities into 4 Categories i.e. Dominant, Influential, Steady & Compliant. DISC profile has been in use for many years for multiple purposeslike sales, marketing management, HR, alliances etc. Later on another scientist, Dr. Gary Couture addedbirdprofiling to the same theory
PEACOCK
DOVE
EAGLE
Character: DOMINANT
Independent, Target Centric, Visionary, Inflexible, Bold, Aggressive, Rigid, Straight Forward,Blunt, Goal Oriented, Self starter, Confident, Controller, Determined, Born Leader, Ambitious,Incharge.
PEACOCK
Character: INFLUENTIAL
Unlimited Potential, Highly flexible, Conservative, May be talkative, People Oriented, Friendly,Defensive, Limited Risk Taker, Lack of discipline, Need support to perform, NeedaGuide,Attention Seeker, Party Lover, Love to be noticed, Love compliments, Showy behavior, Maylackin Time Management.
OWL
Character: COMPLIANT
Analyst Behavior, Calculative risk taker, Focused on details, Investigative nature, ProcessOriented, Rule maker, Compliant, Dual thinking process, Takes longer time in takingdecision,Perfectionist, Problem Solver, Slow to react, Curious, Why & how factor, Extreme Planner, Focuson doing job right – rather than doing right job, May have confused state of mind
DOVE
Character: STEADY
Easy-going, Relationship Oriented, High Learning ability, Stretchable, Flexible, NeedEncouragement, Team Player, Avoid confrontation, Co-operative, Calm, Patient, Hard-worker,Supportive, Sensitive, Loyal, People oriented, Relationship Oriented.